IMPORTANCE OF INSTAGRAM IN PRODUCT MARKETING

IMPORTANCE OF INSTAGRAM IN PRODUCT MARKETING

Instagram is the most used and popular app amongst many social sites. It has built huge popularity among youngsters. There was a time when the only facebook was leading from the front, the craze for facebook was totally great. But now when there are lots of social media networks available, Instagram has a huge fanbase and doing really a great job in comparison to other social apps. Instagram is not only about just posting pictures, making reels, sharing your happiness with the world but also it is a very useful app for making money. Like as we talk about product marketing, Instagram is a very useful platform to sell, promote, and make money on Instagram. It plays a very important role for marketers who find difficulty in selling their products. 

Whenever we search for a good brand and a quality product we directly go to google and search for a brand which we are interested in. Earlier it was easy to find whatever brand you prefer but nowadays as there are multiple brands and product types available in the market which creates so much confusion in the mind of the customer as there are so many varieties of products are present in the market. 

Instagram helps customers to find exactly what they been searching for. As there are each and every big, small every marketer or the businessman wants to reap all the benefits of  Instagram for their business.  Near about 1 Billion active users use Instagram.

Businesses have started to react more and more to this rapidly growing platform.

And, if you analyze the top 100 brands in the world, 90% of them have an Instagram account.

With so many brands and businesses on Instagram, you may be thinking, “There must be some incentive for them to consistently use Instagram. Instagram is the most useful platform and a powerful tool for businesses that target teenagers. 

There are so many methods to generate sales, leads via Instagram. The importance of Instagram for product marketing is -

 * Earn Money - When you bring change that will help you to reach it to a more significant section of the audience, you can not only market your product but also you can increase your chances to make more money.

Instagram is useful for both for business and a person as well. Instagram's features which are very useful and that have been indoctrinated into the platform that has made it much more effective, interactive and interesting. 

The features like adding the stories of the new product which came into the market, making reels in which it tells about the quality, and all about the product, along with that you can post the pictures of the new product and all related information like about its price, quality, durability and a lot of things. 

Most importantly having a large number of followers will have a lot of benefits such as you can reach out to more audiences and can promote your products by influencing and engaging with the customers. All these create an extensive network for your business. 

Having a large number of followers will make new visitors think that your product is famous and show interest in buying your products which in return increases more sales. 

Aditi Tiwari

Manager Mktg 

Aircrews Aviation Pvt Ltd

aditi.aircrews@gmail.com

http://adititiwar.vcardinfo.com

https://www.linkedin.com/in/aditi-tiwari-9449821b4








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